The Palo Alto Medical Foundation (PAMF) has received reaccreditation by the Quality Oncology Practice Initiative (QOPI®) Certification Program, an affiliate of the American Society of Clinical Oncology (ASCO). The QOPI Certification Program provides a three-year certification for outpatient hematology-oncology practices that meet the highest standards for quality cancer care.
“Quality and safety for our patients is and always will be our prime focus,” said Paula Reed, R.N., director of oncology and infusion services at PAMF. “The cancer care physicians and staff are committed to continuous quality improvement. We’re very proud of this recertification from ASCO and QOPI.”
PAMF first achieved QOPI certification in January 2011 – and was one of the first oncology practices in the nation to be recognized by the certification program, which was launched in January 2010. In applying for recertification, PAMF had to re-apply for certification and meet its requirements, which includes onsite review.
45 INDEPENDENT JEWELRY & TEXTILE DESIGNERS TO PARTICIPATE
Now in its eighth year, STYLE, the Bay Area’s most discerning wearable art show and sale, returns to support women’s cancer survivorship programs at the Palo Alto Medical Foundation (PAMF).
From cutting-edge to classic, STYLE 2014 presents the jewelry and textile designs of 45 locally and internationally renowned artists in an exclusive two-day show, sale and benefit. All exhibiting artists were evaluated and selected by STYLE’s founder and curator, Diane Master, and represent the best in independent fashion design.
“We are thrilled to offer fashion lovers such an expansive selection of artisan-made work,” said Master, “and the chance to meet the artists and aid cancer survivorship.”
Hosted at the Palo Alto Medical Foundation Mountain View Center at 701 El Camino Real, in Mountain View, the STYLE event is on Saturday, April 26, from 10 a.m. to 5 p.m., and on Sunday, April 27, from 10 a.m. to 3 p.m. The event is open to the public at an admission price of $10. Ten percent of the event’s proceeds will benefit PAMF’s women’s cancer survivorship programs.
“As a not-for-profit medical foundation, we are extremely grateful to the STYLE artists who are generously donating a portion of their sales to fund our growing survivorship programs,” said Elizabeth Vilardo, M.D., regional president of PAMF.
The goal of the PAMF women’s cancer survivorship program is to offer services for people coping with cancer. Fundamentally, survivorship starts as soon as a patient is diagnosed, and successful treatment means being cancer-free and able to return to a healthy, pain-free lifestyle.
“There is tremendous synergy between STYLE 2014 and our cancer survivorship programs,” said Karen Harrington, physician director, PAMF Cancer Navigation and Survivorship. “Art and fashion provide uplifting support for women with cancer who often struggle with their return to everyday life. We want to get women back to what they love to do and to help them feel comfortable, empowered and beautiful.”
STYLE is the Bay Area’s premiere art-to-wear show, sale and benefit event. Created by Diane Master in 2005 and produced in collaboration with Lucente Studio, STYLE brings distinctive jewelry and textiles from the artist studio to discerning shoppers in support of a worthy cause.
STYLE Contact: Laurel Skillman; email@example.com
Radiation oncologists at the Palo Alto Medical Foundation (PAMF) are now using the latest Varian RapidArc® Radiosurgery TrueBeam™ STx system – a highly precise, faster and noninvasive way of excising tumors using carefully shaped high-energy X-ray beams.
RapidArc treatment is delivered with a single 360-degree rotation of the linear accelerator, which takes less than two minutes – two to eight times faster than other radiosurgery systems. The increased speed of the treatment is a benefit to both the patient and the doctors. Shorter treatments improve patient comfort who must remain completely still during the procedure. It also reduces anxiety from longer treatment sessions.
Since a patient spends less time holding still, it will be easier to avoid movements that could compromise the accuracy of the treatment.
“This technology is amazingly accurate,” says Pauling Chang, M.D., a radiation oncologist at PAMF for 13 years, who practices at the Palo Alto Center. “It allows us to treat tumors not easily accessible with traditional surgery, anywhere in the body, including delicate and hard-to-reach places like the brain, spine, liver or lungs. It is wonderful to see patients undergo this radiotherapy then get up and say, ‘That was it?’ then go on with their day.”
Death rates from cancer are continuing to decrease, according to the Annual Report to the Nation on the Status of Cancer, published online on January 7, 2013, in the Journal of the National Cancer Institute. The decline in cancer death rates was attributed to treatment advances and better screening.
“Among the major cancers such as breast, prostate and colon cancers, strides have been made over the past 10 years,” said Dr. Tai. “More effective screening has resulted in more patients being diagnosed at an earlier stage, hence more cures.
“Improved treatment has also resulted in improved survival of cancer patients. In addition, the treatment of more advanced disease has dramatically improved. Patients benefit from targeted therapy, such as Her2+ breast cancer, and Rituxin in lymphoma patients.
The Palo Alto Medical Foundation invites the community to a free cancer awareness program on Saturday, October 13, 2012 to increase cancer awareness, prevention and early detection.
The “Cancer: From Prevention to Survivorship” event will take place at PAMF’s Mountain View Center, from 9:30 a.m. to 12 p.m, and is open to cancer patients, survivors, families and the community. Cancer experts from the Palo Alto Medical Foundation and Stanford University School of Medicine will speak, and Peter Yu, M.D., PAMF’s director of hematology and oncology research and past member of American Society of Clinical Oncology (ASCO) Board of Directors, will moderate the event, which is sponsored by New Frontiers in the Prevention of Breast Cancer.
Cancer Awareness Event Presentations:
Cancer Prevention for You and Your Family:
Presenter: Marcia Stefanick, Ph.D., Professor of Medicine, Stanford Prevention Research Center, Stanford University School of Medicine
“This event will share knowledge of what we know about environmental causes of cancer and inherited causes of cancer,” said Dr. Yu. “This knowledge is our brightest hope for developing more effective strategies for preventing cancer.”
A cancer diagnosis affects the body, mind and spirit. PAMF offers a complete array of free complementary care activities to help people manage the symptoms and improve their quality of life. View a list of complementary therapies and dates.
Learn more about Cancer Care at PAMF – including programs for caregivers of people with cancer.
Cancer patients, survivors, families and the community are invited to join the Palo Alto Medical Foundation in Mountain View on Saturday, October 22 and Santa Cruz on Saturday, October 29 for two free programs dedicated to increasing awareness about cancer, prevention and survivorship. The events titled, Breast Cancer — From Prevention to Survivorship, will include speakers and refreshments. Read More about PAMF Hosts Breast Cancer Awareness Program for Community